packaging
verb
Definitions
To pack or bundle something.
To travel on a package holiday.
To prepare (a book, a television series, etc.), including all stages from research to production, in order to sell the result to a publisher or broadcaster.
noun
Definitions
The act of packing something.
The materials used to pack something.
The industry that produces such material.
(by extension) The manner in which a person or product is promoted.